Winning on slots is all about luck and timing with zero skill involved. What’s your assessment so far of Pop'N Pays More’s debut as a first-of-its-kind, influencer-branded slot? Which challenges have you faced, and what learnings or key takeaways could you share with us in this brand-new segment opening for the industry? " I have been pushing for casinos to become more camera friendly for years and Plaza has embraced that," he tells Yogonet in an exclusive interview, adding that he has committed to partnering only with smoke-free spaces by next year, amid ongoing debates around smoking ban at casinos across the U.S. This casino had already debuted a dedicated area for the influencer last year, and the Plaza in June unveiled the details of four large-scale projects including downtown’s first smoke-free and "social media friendly" gaming area featuring an agreement with Christopher. In partnership with Las Vegas-based manufacturer Gaming Arts, they have launched Brian Christopher's Pop'N Pays More at the Plaza Hotel & Casino of Las Vegas. With over 1.1 million followers over multiple social media platforms, 300 million views worldwide and 5.1 million unique monthly viewers on his YouTube channel, Christopher, who even has cruise line giant Carnival as exclusive partner, has developed an innovative way for traditional casinos to connect with all ages and genders. Brian Christopher, also known as BCSlots, has recently become the first slots influencer to create and launch his own branded slot machine, rolling out first in Las Vegas last month, and currently expanding into California, Colorado, Louisiana, Arizona, Oklahoma and Minnesota, and more to come.
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